Six Ways to Sell Yourself

I am being asked a lot how to “sell yourself”. As much as I love sales, this is a hard question. But given I’m on my own now and pitching my wares daily, here’s what I have learned so far.

1) Understand What the World Sees- You will be Googled. Have you Googled yourself? What comes up and is it accurate? Check out your LinkedIn profile. Even double check your Instagram if it’s public. What does the online world convey about you? Could you start building your own content library that sets you apart? Post an article you write to showcase your point of view or expertise on a particular topic (try using Medium or Word Press or LinkedIn to self-publish). Take beautiful shots on Instagram. This is the moment to control your narrative.

2) Be Authentically You- Here’s the moment where you truly have to believe you are a special snowflake or no one else will. What do you bring to the table that’s different? What are your strengths and weaknesses? Think of yourself as a product and write a self-description. Mine would be: Innovative thought leader who can multi-task but will never have a clean desk. She has a knack for ticketing but is not as strong at identifying strong visual creative and is best paired with someone who is detail-driven and task oriented.Think of it as a description for you on a dating app when you honestly want to find the right match.